More and more Gold Coast plumbing businesses are advertising that they have no call out fee or a $0 call out fee. The perception this creates is that you are getting something for free as they will be cheaper. Of course, perception is never reality as no business can work for free. Let’s face it would you go to work for free?
Let’s face it, would you work for free?
Call Out Fees Ensure All Costs Are Transparent
Legitimate, professional plumbing businesses charge a call out fee because it costs from $50 – $150 just to arrive at your door. A call out fee is there to cover the expense to reach your home. This is because employees are still paid for driving to your home plus there is the running cost of the vehicle and all the other costs that never stop in running a business. Simply the call out fee helps cover costs, it’s not a profit centre nor could any plumber live off a call out fee.
Reality is that if a plumber is not charging you a call out fee then they are going to charge you the cost in coming to your home somewhere else.
The reality is that if a plumber is NOT charging a call out fee then the cost is coming from somewhere else…namely the fee they charge for a job.
Advertising a $0 call out fee or no call out fee is purely playing with words. It is a tactic to get you to call them because they know once they are at your home you are unlikely to send them away because you just want the plumbing work done.
There are four separate tasks involved in undertaking a plumbing repair:
- coming to your home
- inspecting the reported plumbing problem
- diagnosing the possible multitude of possibilities for what is causing the problem
- undertaking the repairs
No Call Out Fee Is Simply Playing Word Games
The splitting of costs into the above cost centres is sensible and transparent because every cost has to be paid for. There is no cost advantage to you if you pay no call out fee but are then charged $155.00 to inspect the blocked toilet and then be told that you have what you already knew that the toilet is blocked and the cost to unblock the drain is $660! Its just semantics and word games to get you to call them because you saw the word FREE.
Remember if something is FREE, it has no value to the business offering it nor to the consumer receiving it. Two old sayings apply when considering using a company that advertises no call out fee:
- there is no such thing as a free lunch
- you get what you pay for
At Whywait Plumbing we charge a call out fee and offer an upfront fixed price guarantee. There is no game playing, our customers are always informed and there are no hidden costs or nasty surprises.